Saturday Morning: A Lucky Charms Inspired Beer Brewed With Marshmallow Bits

February 26, 2019


This is Norfolk, Virginia based Smartmouth Brewing Company's Saturday Morning IPA, a Lucky Charms inspired beer that's brewed with cereal marshmallow bits. The 6.6% ABV brew will be available for a limited time before Saint Patrick's Day, but unfortunately only in Virginia at select bars, restaurants and beer stores because Smartmouth can't ship their beer. Thankfully, I have some friends in Virginia who can. *wink wink, nudge* Some more info while I buttchug a bowl of Frosted Mini Wheats. "Ouch." They're like little scouring pads:

According to Smartmouth Brewing, Saturday Morning IPA is "..brewed with in-house toasted marshmallows and bulk dehydrated-marshmallow-bits. It has been hopped and dry-hopped with Galaxy and Calypso hops. The nose is sweet and citrus, with orange and pear aromas. It has a soft pillowy body with a slight cereal taste. The result is magically ridiculous!"

I like how it's even called Saturday Morning so you won't feel so guilty drinking one in the AM when you wake up over the weekend. "Honey, what the hell are you doing?" It's called Saturday Morning! What was I supposed to do? "You were supposed to get dressed so we could meet my parents for brunch." Riiiiiiight -- about that. "WHAT about that?" *sees that look in her eyes* I'll go jump in the shower.

Thanks to Closet Nerd, who agrees there's nothing more relaxing than kicking your feet up on a Saturday morning in your pajamas, bowl of cereal on chest, cartoons on television. It's a lifelong pleasure.

  • Nicholas Conrad


  • Deksam

    Now lower the drinking age to 7.

  • Douchy McDouche

    You know, for kids!

  • Bling Nye

    Goddamn, I used to like a good IPA, but now there's too many IPA's at the expense of other good beers, and now this shit.

    And yes, I've poured beer into cereal before because I didn't have milk, and no it didn't make me want a beer brewed with cereal, it was fucking disgusting and a waste of beer.

  • I live in San Diego where it's only cool to drink triple hoppy dank IPAs, and citrus sour IPAs, and IPAs. This would be a welcome respite.

    San Diego isn't all shitty beer though. Mother Earth in Vista is awesome, and their Cali Creamin Vanilla Cream Ale is about the best beer on the planet.

  • GeneralDisorder

    I don't drink and my supervisor asked me if I liked IPA. I'm like "I don't know". So he hands me this can of some fucking shit, who-knows... And I take it home. I sit down and crack it open. And almost vomited all over the place. So fucking nasty.

    I don't like beer as is. IPA is like if someone drank beer and threw it back up.

  • Bling Nye

    What the fuck happened with this proliferation of IPAs? Seriously. Goddamn bandwagoning.

  • Nicholas Conrad

    All the breweries around here have 6 kinds of ipas, a bud-light rip off and 1 drinkable draft, wtf?

  • I think SD became the IPA and pale ale beer capital of the world and every brewery that wanted in on the fun needed to come hard with the stinkiest IPA possible or "traditionalist" beer sippers will protest. It's weird because they legitimately just keep making more and more bitter beer. No one is willing to admit that the beer is just getting shittier. I think we are (hopefully) at peak IPA though. I feel like I'm just starting to see more options lately. Only 7 out of 10 beers are IPA now, so... there's that.

  • Wooder

    So watching TV all day, eating Lucky Charms and drinking Lucky Charms ...nice...while doing insulin shots! Perfect!

  • Closet Nerd

    You can't drink "all day" if you don't start in the morning....

  • GeneralDisorder

    The last time I drank "all day" I started at 9am. Was barely able to walk by noon. Don't remember eating supper but apparently I tipped the waitress more than I spent on food and beer combined... Not entirely sure about that. Hell, it may have been a waiter. This was quite a few years back.

    I think I hopped in a car full of dudes to beat someone's ass during the party but I've never been a fighter so that doesn't make sense. For all I know I could have turned into a martian werewolf and won the secret formula 1 grand prix on the moon.

    There's a few reasons I don't drink. At least one is the fact that what I remember of my early 20s starts with "one time I was drunk" and is interspersed with lots of "I don't really remember".

  • Closet Nerd

    Same here man! Remember partying in a penthouse near the Philadelphia Museum of Art one time.... next day people were telling me how i was pissing in the elevator... then i started to remember. Apparently i turned into an asshole when i was drunk. Part of the reason i had to stop drinking.

  • The_Wretched

    Or in childhood. Which is where this 'beer' is aimed.

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