Note: Worthwhile larger version HERE.
This is the ad created for laxative brand Dulcolax by creative agency McCann Health. It ran in Singapore newspapers and bus shelters and features a bunch of sad turds gathered around the inside of an @$$hole, staring at it like a campfire. You think they're telling ghost stories? Turd ghost stories are about farts, by the way. How many days has that one turd counted on the wall? Because it looks like over 400. And if you're a turd that hasn't felt the refreshing freedom of a toilet bowl pool in over 400 days, I've got bad news for you -- your owner is dead and you're never leaving that @$$hole. How's that for a scary story? Also, this is ad is so good I already live my life with almost constant diarrhea and still went out and bought a case of Dulcolax.
Thanks to JF and piglsey, who encourages you to set those turds free.