Doubling Down On That Ass: KFC Advertising Chicken Sandwich On College Coed Rumps

October 8, 2010


KFC (who knows good marketing) has just started a campaign in which they pay college girls $500 to wear 'Double Down' sweatpants and pass out sandwiches/coupons to horny/obese college students. It's actually pretty genius if you think about it while you're hungry and forgive them for using sweatpants instead of yoga pants.

The chicken chain says it hopes to use assvertising to "tempt fellow students" into trying the fried-meat monstrosity that only a frat boy or freshman could love. "On select college campuses," the press release says, "female undergraduates will sport KFC Double Down branded sweatpants to encourage students to try the unique bun-less sandwich." The gig pays $500, in case that helps you swallow your pride like a pile of greasy hen flesh. The promotion kicked off this week in Louisville, Ky., and will soon hit three more campuses.

OBJECTIFICATION OF WOMEN -- NOT COOL, KFC. First all the animal cruelty, and now this? For shame. The Colonel and I are gonna have to have some words. Well, whiskey first, then words. *glug glug glug* Nice beard, Colonel. "Thanks, young man". Alright, enough small talk . I don't know how to tell you this, so I'm just gonna come out and say it: I like Chick-Fil-A better. Waffle fries, son, waffle fries.

KFC to 'Double Down' on college girls' butts [adfreak]

Thanks to Nick, who is a master of disguise and managed to score over 40 free sandwiches before being recognized.

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