Graphic designers Pierre Smeets and Damien Aresta, known collectively as pleaseletmedesign, teamed up with professional race car driver Stef van Campenhoudt to...create a font.
As you can see Campenhoudt did the "writing". The 4 dots on the roof of the car was tracked in real time using a camera and a custom software designed by fellow artist Zachary Lieberman of openFrameworks.
If you ask me, I'd say it turned out pretty well. So go ahead -- ask me. I think it turned out pretty well. Told you! I AM A MAN OF MY WORD.
Hit the jump for a video of the font creation in action, complete with soundtrack that gave me an aural seizure.
Thanks to naas and Ramin, who created their own fonts using trained dogs and cats.