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Guy Hovering Next To Bus Illusion Pepsi Commercial


This is a video from Pepsi of some dude (Dynamo the magician) appearing to levitate next to a double-decker bus as it tours around London. If you've never seen the illusion performed before, SPOILER: his arm on the bus is fake and just a strong bracket connected to the frame that holds him up. Pretty much everything about the video made me angry, from how pretentious the guy talks, (you're in a Pepsi ad, bro), to the way they shot the video to make it look like he hovers up there on his own, to Pepsi Max's stupid new #LiveForNow slogan. You're selling f***ing soda, not encouraging cancer patients to cross things off their bucket lists. Geekologie: live hard and take chances.

Hit the jump for the commercial.

Thanks to Martin, who agrees the last thing we need is another YOLO corrupting the minds of our youth.

There are Comments.
  • Hayley Prychun Rodgers

    Neat trick, how the hell did it have anything to do with Pepsi? "Do random shit and toss our product in at the end! Brilliant!"

  • Max Baldwin

    OMG! He turned the Pepsi in Coke! No way!

  • Matt

    Yolo: Fuck paying for the buss ride.

    Great role model for the kids...

  • christopher

    um, if you can fly then why do you need to take the bus... #i'msmart

  • bakuryu

    First NewGW's article that I can like (just a bit).

  • What is this new/old GW stuff? Anyone have the chronology? what happened to GW last week? Can someone whip up an infographic to somehow break things down?

  • BeastmanAIDS

    There is only one GW - he has been doing it since August 2007.

  • Tim Buchanan


  • MC

    Mmm, nothing is more refreshing than a piss warm soda straight from the pocket after violating the law of gravity.

  • That wasn't even close to good, why would Pepsi put there name along side a cheap trick and a loser like that.

  • dx_xb

    You're talking about it

  • whacko

    I hate it when tossers like this guy hold their phones vertically when recording video....

  • Leonidas Argidisouvlaki

    I hate it when tosser's dont know how to use apostrophe's.

  • whacko

    You mean tossers like yourself?

  • Jay

    I bet the editor who had to cut it called him more than just a tosser.

  • Guest

    I never liked Dynamo

  • Tom

    This trick isn't one of his best, but Dynamo is an absolute dude.

  • TheCheapGamer

    Flat steel above his arm leading to a chest piece he wears under his clothing.
    They didn't actually show him getting on the bus, just a lame cut scene.

  • Ollie Williams

    Congratulations on explaining something that is clearly explained already in the article.

  • TheCheapGamer

    Already seen it, didn't bother to read the whole article.
    Main page to comments is how my process went.

    But I do appreciate the congratulations.

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