Inb4 damn Gandalf, is that how you legal battle?
The Hobbit Pub, a small English drinking establishment that's been in business over 20 years with Middle Earth themed fare, was threatened by the Saul Zaentz Company (pronounced Sauron) to change its name, pay annual licensing fees, or face legal action. Aaaaaaand now Ian McKellen (Gandalf) and Stephen Fry (Master of Laketown) have stepped forward and agreed to pay the fees to keep the pub the way it is. *makes plans to buy tickets to one movie and then sneak into the new Hobbit one instead just to spite the company*
McKellen described the company's actions as "unnecessary pettiness," while Fry called them "self-defeating bullying."
According to the owner of The Hobbit, "They've said as soon as they finish filming they would like to come down and visit the pub."
Yay for happy endings! But seriously, I hate big companies throwing their weight around like that. Couldn't you just have gotten them to sign a contract agreeing to not start wholesaling Hobbit Brew or sell t-shirts with screencaps from the movie printed on them? Like, I don't know, THE ONES I JUST GOT MADE. Etsy store going live in 10-minutes folks -- get 'em while they're hot.
Gandalf Saves Hobbit Pub Of The Day [geeks.thedailywh.at]
Thanks to Christina "It's one of my locals and an awesome place!" and Bedlam "was one of my old drinking haunts at uni (college), f***ing terrible if the place goes, its been there for 20 years and where else would i get to sip on a Tom Bombidil cocktail?" Bert, who should both buy me a drink when I come to visit.