Created by Japanese industrial designer Naoto Fukasawa, the juice box's packaging is supposed to be more appealing to the eye by imitating the actual fruit they contain. As Naoto puts it; "I imagined that if the surface of the package imitated the colour and texture of the fruit skin, then the object would reproduce the feeling of the real skin."
I love it. As you can see, that's what banana, strawberry, and shaven bull testicle boxes would look like there. Next up, milk. YOW YOW! Oh, wait -- breast milk. Juice me, baby.